Analytics
Any Name.ly site can use internal analytical tools to track its visitors as well as add the site to an exising Google Analytics account.
Both Name.ly and Google deploy JavaScript (JS) technology to confirm traffic on JS enabled browsers. The former also counts hits not confirmed by JS and provides results instantly while with Google you usually have to wait for the next day to see the today’s stats.
Name.ly observes all requested pages and hence provides more accurate numbers on the real traffic. Although, a significant part of it may be generated by search-engine and other sort of bots, i.e. robots. Because of this, JS or confirmed numbers provided by Name.ly on all stats graphs should be regarded as the best approximation for the real visitors. Where appropriate, they are accompanied by the total figures for all three sorts of visitors: all+bots, confirmed or site admins only. Note, that admins are included in real visitors and those confirmed ones are included in all+bots.
With Name.ly we aim to provide you with general details on your visitors’ statistics, which usually satisfies the needs of 99% of our customers. For more advance options and reporting you are advised to enable Google Analytics.
Typical stats diagrams look like follows.
Unique visitors (per day)
This diagram provides information on the number of unique visitors as recorded per distinctive IP address.
Unique page requests (per day)
Provides the total number of unique pages visited on a certain day by site admins, real users and everyone including bots. It also shows how many different internal short links were used during the day to redirect to the site.
Total page & shortened URL requests (per day)
Illustrates the number of all page requests, counting every single one. The number of short link used to redirect to the site is shown in dotted lines.
Average number of visits to a requested page (per day)
This graph shows how many visits / request does an average page enjoy.
Time spent on the site by an average visitor (per day)
Visitors around the globe
Paints the countries on the world’s map where your site visitors are coming from. The darker the colour, – the more of unique requests came from that particular country.
Top 20 countries (percentage @ unique visitors)
In addition to the map above, this Top 20 list provides you with detailed break-down of unique visitors per country.
Top 20 pages (requests)
Lists most visited pages on your site accompanied by the number of total request during the specified period of time.
Top 20 short URLs (requests)
If you are using short urls while sharing your content with your reades, here you will see which ones were the most popular ones.
Top 20 external referrers (unique visitors)
This list provides you with details on where the most visitors are coming from: direct traffic, links from the external sites etcetera.
Top 20 search engine queries (unique visitors)
If your site is accessible via popular search engines, this section will provide you with insights on most popular search terms.
Anaytics short cut
To promptly jump to your analytics resutls just type “+” after your site’s base address. For example: http://name.ly/analytics/+
Be default, only site admins have access to this short-cut unless they granted public access to Stats tab using Name.ly/Frames theme. If you are not logged in as a site admin – “page not found” will be displayed.
Google Analytics
See more in the corresponding help section.
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